The first generation of "Darth" was a small full-size car is presented to the 1960 model year as a direct replacement for the previously sold through dealerships Dodge brand models of Plymouth, - that was practiced since the 1930s, but in the early 60's was dropped from the- for structural changes within the Chrysler Corp.
He had a common platform with full-size "Plymouth", giving to others "Dodge" in 1960 on the dimensions and the length of the wheelbase. There were three trim levels - Seneca, Pioneer and Phoenix, and a choice of three engine variants: a six-cylinder with an inclined arrangement of cylinders (Slant Six) working volume of 225 cubic meters. inches (3.7 liters). or V8 318 cubic meters in volume. inches (5.2 liters). and 361 cu. inches (5.9 liters).. Also for the V8 could choose between two-and quad and dual or odichnochnym release.
"Dart" soon won great popularity, even at the expense of domestic competition with similar products "Plymouth." Sales quickly bypassed the larger full-sized "Doji" lower and middle price category, which the buyer preferred to sell for the same money, smaller but better equipped, "Dart."
1961 model year brought a restyled body, which is recognized by the public were unsuccessful. The result was the decline in sales of "Darth" immediately by 46%, which led to unprecedented since the recession of the late 50's drop in production units of Dodge as a whole. Also, the model 1961 had an improved engine, an alternator instead of the previously used DC and a number of other differences.
In 1960 it sold 266,700 full-size "Dart" in 1961-142 000.
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