On the hood, rear door and window frames had to be the logo Jeep. However, in the first years of production, the company has conducted trials with the "American Bantam Car" on the right of use of the name Jeep vehicles had to make the logo Willys. But already in 1950 the company has achieved to establish itself as the name, and June 13, 1950 Jeep was registered as a trademark.
In 1946, Willys was the first in the automotive industry, who proposed a kind of vehicle for civilian use. The car had a rear-wheel drive and could accommodate with up to seven people. Speed performance, however, did not shine - 100 km / h And here is presented in four-wheel drive version of 1949, in fact, was the "grandfather" of modern Jeep Grand Cherokee.
In 1953 the firm was acquired by Willys Kaiser-Fraizer, and in 1963 renamed the Kaiser Jeep. Since 1969, the Jeep brand belonged to the group AMC (American Motors Co.), In turn, got in 1987 under the full control group Chrysler. Since 1998, the Department Jeep, specializing in the production of off-road vehicles, is part of a transnational group DaimlerChrysler Corp.
1960 was perhaps the most important in the history of the Jeep: it is the time to shape the market off-road vehicles (SUV). Back in the mid-1950s the company began actively researching and developing new projects with the wheel formula cars 4 × 4. The first fruits of the program has given the fall of 1962, when a whole new Jeep Wagoneer (wagon), is fundamentally different from earlier manufactured. The model belongs to the J-series, and was equipped with a full or partial drive.
In 1954 was born on the fifth version of "civilian Jeep» - CJ5. This all-wheel drive vehicle has been so successful that it stayed on the line, changing, however, engines, suspension and transmission, up to 1983.
In the series "Civil SUVs» - CJ - back in 1949 called stuck Universal («universal») 2/4-dverny Wagoneer with a 2.79-meter wheelbase was the first commercial vehicles with automatic gearbox, design and comfort of a passenger car in which supplemented with off-road performance. The combination of all-wheel drive with a "gun" was used in the industry for the first time. In addition, the engine Wagoneer - «Tornado» - is the only American power unit with overhead camshaft.
In 1963 Wagoneer model received a new 250-hp engine V6 «Vigiliante».
In the late 1960s, engineers have created a series of regular engine "Dontles", now with eight cylinders. It was decided to put on a series of J, to which belonged Wagoneer and Super Wagoneer.
In December of 1965 Jeep dealers put in their own salons Super Wagoneer. Two years later, this series of Jeep began to install automatic transmission "Gidromatik."
Entry into a new "ten-year" marked another change for the Jeep owner. February 5, 1970 American Motor Corporation (AMC) acquired Kaiser Jeep Corporation for $ 70 million. For the Jeep Wagoneer AMC offered the largest in the history of all-wheel drive wagon - V6 with a single camshaft. Options were also the first time in world practice, V8
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